And Erin Fetherston Gift With Purchase

Touting celebrity fans including Zooey Deschanel, Rachel Bilson and Jessica Biel,Erin Fetherston is enjoying rave reviews for her latest ERIN by Erin Fetherston collections.

Currently, is thrilled to announce that Erin Fetherston is the newest collaborator in the beauty retailer’s designer bag series. Available with any purchase of $100 or more, customers will receive a vintage-inspired train case filled with a dozen prestige beauty samples and a $10 gift card –an exclusive gift valued at $130.

“For my exclusive makeup bag for, I was inspired by the nostalgia of travel and vintage luggage,” said Fetherston. “I love the contrast of the structured shape to the whimsical and fun butterfly print lining. It adds a touch of glamour to your everyday routine.”

The covetable case opens to reveal a touch-up mirror, elasticized side pockets and butterfly print lining fresh from theERIN by Erin Fetherston Spring/Summer 2012 collection. An exterior top handle, sturdy corner hardware and magnetic flap closure allow thepetite pink trunk to double as a travel-savvy keepsake.

Kathleen McNeill, President of, said, “After working with Erin for her Spring 2012 presentation, we are thrilled to be able to offer our customers a collectible featuring her fun and feminine aesthetic. It’s a handy piece for keepsakes or to offer as a gift, and the collection of samples allows customers toexperiment with some great new products as they plan to refresh their beauty wardrobes for spring.”

Each train case arrives filled with samples from some of the top brands in prestige beauty:

1.      bareMinerals® Pretty Amazing® Lipcolor, Bravado

2.      Stila® FULL SIZE Eye Shadow Compact, Cloud

3.      Supersmile® Whitening Introductory Kit

4.      Murad® Acne Clarifying Mask

5.      Smashbox® Photo Finish® Hydrating Foundation Primer

6.      Boscia® Oil-Free Nightly Hydration

7.      Jane Iredale® Tantasia® Self Tanner

8.      Alterna® BAMBOO Boho Waves Tousled Texture Mist

9.      Traditions by Nick Chavez® Yucca Root Shampooing Cream

10.  Bulgari® Refreshing Towel

11.  Too Faced® Tinted Beauty Balm

12.  ~H20+™ Face Oasis™ Hydrating Treatment

13.  $10 Gift Card

Visit the Video Library for a backstage look at Erin Fetherston’s colorful and mod-inspired Spring/Summer 2012 collection. For more on the latest happenings from Fashion Week and beyond, trends page offers shoppers an in-depth review of what’s new and exciting in the world of beauty.

About – The World of Beauty Online®: is a leading online destination for prestige beauty products. The web store provides a highly personalized shopping experience and offers more than 350 brands from widely recognized to niche, hard-to-find products.

Site-wide gifts with purchase are just one of the many perks available to customers.Other benefits include Everyday Free Shipping, 5% back on every purchase with dollars™, 100% color guarantee on eligible products, and a shared online shopping cart with the partner site, Beauty fans can also get the latest tips, trends, and promotions sent directly to their email by signing up for the free weekly Beauty Bulletin. For social media exclusives, be sure to ‘like’ on Facebook™ and follow@beautydotcomon Twitter™.

What I think:  Super-cute train case! I love the butterfly lining with the mirror and the cute little inner side pockets.  Adorable!  I may review some of the samples separately, but I have been using the Stila Cloud shadow for a few days and I love the shimmering neutral color.  So pretty!


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